The lifeline of COFCO is grain and agriculture, which have provided for the basic needs of mankind since antiquity. Grain is rooted in nature and the earth, and relies on soil, water and human labor for survival. Mankind is part of nature, and nature in turn offers basic conditions for human survival. At the same time, natural resources have laid the foundation for the survival and growth of COFCO as an enterprise. In this way, COFCO has evolved from nature much in the same way as oil, coal and the forests.
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NING Gaoning,
Chairman of COFCO
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Like the cycles of human society, agriculture and grain have also seen great changes amidst the history of mankind. Since the emergence of artificial, mechanical, chemical and simulated industries, such things appear to have become less important and are subject to waste and abuse. People tend to place emphasis on material achievements at the cost of great damage to their bodies and excessive exploitation of nature. However, we are happy to see that this problem has aroused attention across the globe, and people have begun to embrace the natural environment, organic growth, green resources and the rebirth of nature. COFCO aims to use bio-energy - a natural source of energy - to gain momentum. By returning to nature, COFCO's impact and vigor will be enhanced.
Shaping an enterprise, an individual and even a society through the forces of nature cannot be done through sheer desire alone. We must strengthen our convictions, rules, values and even our bodies. As humanity is part of nature, following the laws of nature is purifying. In the past, people have not done enough in this regard. A strategy that is in line with nature will allow us to renew our commitment as a company.
This return to nature also influences our company culture, where we seek to apply the laws of nature to our ideals, perspective, and management style. We are making our management style more scientific as part of our renewal, and this is also rooted in our return to nature.
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