GRANDJOY HOLDINGS GROUP CO., LTD. (GRANDJOY, formally known as COFCO Property (Group) Co., Ltd.) is a specialized company affiliated to China Oil & Foodstuffs Corporation (COFCO). GRANDJOY was listed in Shenzhen Stock Exchange in 1993 (Stock Code: 000031.SZ).

       GRANDJOY is oriented at the strategy of becoming the “Outstanding Service Provider of Urban Operation and Better Life”. GRANDJOY drives multi-format linkage to facilitate urban upgrades and service improvement. It has deployed its business in nearly 40 tier-1 and tier-2 core cities like Beijing, Shanghai, Shenzhen, Chengdu, and Xi’an in China, covering business areas of commerce, residence, industrial real estate, hotels, office buildings, long-term rental apartments, and property services. Based on its total assets of 160 billion RMB, GRANDJOY has built up a “GRANDJOY” eco-cycle， integrated rich formats, optimized urban deployment, balanced assets structure, and beautiful life scenes of the people together.

       In the field of commercial real estate, GRANDJOY has successfully built up standard product line Joy City, taking the new generation of the city and the new middle class of the city as the core customer group. GRANDJOY realizes refined operation by continuously innovating the offline scene experience and building operation, service, membership and big data systems. GRANDJOY’s commercial projects have now landed in more than 25 cities, with a total of more than 40 projects, which lead the high-quality development of commercial real estate in the context of consumption upgrading.

       In the residential development sector, GRANDJOY focuses on the housing needs of the new generation. Through standardized product frameworks, refined product management, and strengthened quality control, the company continuously upgrades its offerings. Aiming to deliver "good houses," it has established a new product R&D system that captures the new generation’s aesthetics, preferences, and attitudes—resonating with their living ideals to achieve co-building, co-creation, and co-delight with them. The company concentrates on the One series and Joy series to meet diverse homeownership needs and create exceptional living experiences.

       In innovative development and excellent investment fields like industrial properties, office buildings, hotels, and long-renting apartments, GRANDJOY gathers cross-industry resources and create win-win business environment to provide best guarantee for key national strategic industries like science and technology, as well as health industries. It realizes high-efficient operating of enterprise, and continuously enhances values of the regions in which its properties locate. GRANDJOY creates Le Joy Hotel brand to provide characteristic experience for business travelers; and launches the long-renting apartment brand “Joyer Apt.” in line with the policy of “developing house renting and purchasing together”, thus satisfy the demands of the residents on house renting. The property service brand "GRANDJOY SERVICE" holds a national top-class property management qualification in China. Through professional services, it creates enhanced living, leisure, and working experiences—delivering comprehensive lifestyle excellence.

       Standing at the new starting point of development, GRANDJOY will continue to keep practicing high-quality development, improve core competitiveness and profit-gaining capacity, realize intensive growth, and create sustainable values for shareholders, customers, and staff. GRANDJOY will spare no effort in chasing for better life, guiding urban development, and fulfilling dreams of the times.