The online marketing department of www.womai.com was awarded the 2010 China Best Information Team Prize as publicized by the magazine CEOCIO on January 15, 2011.
www.womai.com was launched in August 2009. It designs and carries out online branding activities like interacting with consumers through blog and Twitter-like platform riding the trend of the time and created good image and reputation.
It is a professional B2C food website. The variety of what it offers increased from 2000 kinds at 2010 beginning to 8000 kinds now. The daily sales reached about ten-fold that of 2010 beginning. So did the number of newly registered member consumers every day. The conversion rate is twice that of 2010 beginning. And the distribution coverage expanded to Tianjin and Hebei.
www.womai.com is also an important link of COFCO’s industry chain. It created an online business model for the industry.
